Every website tells a story. Let’s make yours unforgettable.
Hello! I’m Gina. Creating a website is something to be excited about! It isn’t just about design, it’s about creating a space that showcases who you are and what you offer to the world. It’s about seeing your vision come to life. Your website helps connect you to others and distills your expertise into something tangible and shareable.
If you’re ready to attract those who can benefit from your services and offerings, let’s explore your goals, outline a strategic path forward, and ensure we’re aligned before we begin.
The following services and packages reflect my design capabilities and my extensive expertise in content strategy and brand positioning. I look forward to collaborating with you!
My website services.
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Complimentary 15-minute consultation.
Before choosing a package, let’s start with a conversation. During your complimentary 15‑minute call, we’ll explore your goals, clarify what you need from your website, and identify the best path forward. It’s a chance to ask questions, share your vision, and see how my approach can support you, without pressure or obligation.
Your investment: 15 minutes of your time, exchanged for insight you can immediately use.
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Extended strategy consultation.
For clients who want more than a quick introduction, I offer an extended 60-minute session. This paid consultation goes beyond the basics to explore your goals, communications, and the story your website needs to tell. Together, we’ll map out a clear strategy, identify opportunities, and ensure your digital presence aligns with your larger vision. It’s a focused, actionable conversation designed to give you clarity and direction before you invest in a full build or refresh.
Your investment: $85
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Tier 1: Foundational Presence package.
Foundational Presence is ideal for solopreneurs, entrepreneurs, professionals, or small organizations needing a basic and clear online presence.
Includes:
Up to three pages (e.g., Home, About, Contact).
Template customization using Squarespace (preferred) or similar website builder.
Professional content editing and refinement.
Basic SEO setup (titles, descriptions, image alt text).
One round of revisions.
Timeline: 1-2 weeks.
Your investment: $850-$1,200 (extended strategy consultation included)
Note: domain, hosting, and template costs are separate from package investment.
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Tier 2: Growth Path package.
Growth Path is ideal for clients who want a site that delivers more than a basic online presence. This tier offers enhanced structure, functionality, and strategic design for those who are ready to go beyond the essentials, whether you’re refining an existing brand or building a more dynamic presence from day one.
Includes:
Up to six pages (e.g., Home, About, Contact, FAQ, Services, Testimonials).
Enhanced template customization (e.g., fonts, layout adjustments, visual hierarchy).
Customized and strategic content creation and refinement.
Light integrations (e.g., email signup, scheduling tools, social feeds, banners).
Two rounds of revisions.
Timeline: 3-4 weeks.
Your investment: $1,800-$3,000 (extended strategy consultation included)
Note: domain, hosting, and template costs are separate from package investment.
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Tier 3: Strategic Impact package.
Strategic Impact is ideal for clients interested in the Growth Path tier, but with expanded structure, deeper content strategy, and integrated functionality.
Includes:
Up to 10 pages (e.g. Home, About, Contact, FAQ, Services, Meet the Owner/Team, Products, Pricing, Blog, Testimonials).
Custom layout strategy (within platform constraints).
Branded content creation and refinement.
Content writing or extensive expert editing.
Blog setup, SEO strategy, email marketing integration.
Training session and site management guide.
Three rounds of revisions.
Timeline: 4-6 weeks.
Your investment: $3,500-$5,500 (extended strategy consultation included)
Note: domain, hosting, and template costs are separate from package investment.
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Additional services.
These additional services are available across all tiers, giving you the flexibility to expand your package or simply choose the support you need. Whether you’d like to add them alongside a full build or book them as standalone services, you can select exactly what fits without committing to a complete project. Each offering is designed to elevate your professional presence.
Offerings:
Branding consultation: starting at $200
Basic branding style guide developed for your specific needs: starting at $500
Audit and polish existing text: starting at $300
Teaching you to write for web, socials, and marketing collateral with confidence: starting at $100
Strategic marketing collateral creation for events or outreach: starting at $200
Some collaborations call for unique attention. For tailored support, I can provide a customized option for you.
Your investment: determined based on desired outcomes and project scope.
FAQ
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It’s a 15‑minute call to explore your goals, clarify your needs, and identify the best path forward — no pressure, no obligation.
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Yes. All packages require you to purchase your own domain, hosting, and template. These are not included in the package investment.
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I primarily use Squarespace or WordPress templates, customized to reflect your brand. Other website builders can be discussed if needed. Please note that WordPress often requires more backend support and ongoing maintenance, while Squarespace offers a streamlined, user‑friendly experience. We’ll determine together which platform best suits your needs and capacity.
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Timelines vary by package: Foundational Presence (1–2 weeks), Growth Path (3–4 weeks), Strategic Impact (4–6 weeks).
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Foundational Presence is a simple three‑page site for clarity and professionalism. Growth Path expands to six pages, adds integrations (like scheduling or email sign‑ups), and offers more strategic content refinement.
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Strategic Impact expands to 10 pages, includes deeper content strategy, blog setup, SEO strategy, and a training session so you can manage your site confidently.
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Yes. Some clients begin with a foundational site and later choose to expand into Growth Path or Strategic Impact as their business evolves.
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It means I refine and polish your existing content. New content creation is available separately.
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Yes. Branding consultations, style guides, content audits, and collateral design can be booked as standalone offerings.
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Foundational includes one round, Growth Path includes two, and Strategic Impact includes three. Additional revisions can be scoped separately.
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Yes. Strategic Impact includes a training session and site management guide. For other tiers, training can be added as an extra service.
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My preferred method of payment is Zelle, as it provides secure, direct bank‑to‑bank transfers. For clients outside the U.S. or those unable to use Zelle, we’ll determine the most secure alternative together.
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Payment honors our collaboration on your project. For tiered packages, a 50% investment is made upfront to secure your engagement. The remaining balance is due upon completion, marking a smooth and intentional close to our work together.
For a 60‑minute consultation or additional services, payment is received in full upfront, reflecting the simplicity of these offerings.
If a customized add‑on (such as marketing collateral) requires a larger investment, payment may be arranged in two installments: 50% upfront to begin, with the balance due upon delivery.
Are you ready to be unforgettable?
I welcome the opportunity to be a part of your story and your journey. I wholeheartedly believe that your website is a reflection of you and what you offer to the world.
When collaborating with me, I place unmatched focus on the whole story of your site. Your written content will be pristine, your imagery will complement the site’s tone and energy, and the experience will feel cohesive from start to finish for your audience.
Questions? I’d love to hear from you! Email me: hello@ginawilkes.com
Interested in seeing my work? View my latest site build here. ↓